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    Denim: the versatile trend for every season

    Denim: the versatile trend for every season

    Jeans are forever. We do believe in this motto, so we created our truly stylish and very comfortable denim collection for the ladies, who like to follow the trend.

     

    Trousers made from denim material are called jeans and originally generate from the city of Genoa and date back to the 1860s. Denim comes from the name of the French town serge de Nîmes.

    This popular material was made to be durable for workers in the US and has become famous through some big jeans brands. It was exactly the opposite of a fashion item, worn only by "the poor". The fits were loose and sturdy at the beginning, there was no talk of skinny fitting or straight cuts at the time. In the 1950s, James Dean made an appearance on the silver screen wearing jeans as the sign of youth and rebellion. It still needed time for a breakthrough though. 

    By the 1960s, jeans were becoming more and more fashionable and finally in the 1970s became recognized as a fashion item. From then on, all the different styles appeared. Flared, straight, used, distressed and washed jeans became the it-pieces of every wardrobe. The original ink-color was soon followed by different hues, including black, grey and camel.

    The cool trend has since become fashionable and a must-have in all wardrobes, for men and women.

    It is however a misbelief that denim can only be casual and is only suitable for teenagers.

     

    As we, too are in love with this material, we crated looks, that can be worn in office environments and on nightouts, too.

     

    The denim skirt

     

     In both pencil and A-line variations, you can combine our different denim skirts with casual sneakers and a t-shirt or a stylish blouse and high heels. The shape will highlight your figure and keep you comfortable all day.

     

    The denim dress

     

    We have a large selection of denim dresses, our favourite key pieces for a truly fashionable wardrobe. Our special denim material is both durable and high quality, is elastic and can be washed in the washing machine, without losing its shape.

    Our brand new Oxford dress with beautiful raglan sleeve and a perfect boat neckline is convenient and very elegant for the working ladies.

    If you prefer a more feminine cut, opt for the Paris or Luxembourg dresses, with V-neck or boat neckline, whichever is your preferred choice. These styles can be accessorized with colorful moods ribbons depending on the occasion.

     

    The London dress is a versatile pieces for an active day. The boyfriend shirt style is both trendy and sexy, while the gold snaps are giving it a feminine touch.

     

    The denim top

     

    Denim is not only made for trousers and dresses and we can prove that!

    We have created the Berlin shirt and tunic for you in high quality dark denim, to match with leggings or even jeggings on the sunny days.

    To finish the look, you should add the Helsinki denim jacket to your outfit, which is so much more than a regular denim jacket. With a short cut and standing collar, it will be your best friend to reach for on a chilly spring morning.